Farmer Blake's March Milk-It Bracket

We milk ’em, you pick ’em!

2026 Bracket

Which Hansen’s Dairy cow will be crowned herd champion? That’s a closely guarded secret known only to Farmer Blake, Hansen’s herd manager and bracket judge. Fill out a March Milk-It Sweepstakes bracket for the chance to win one of three Hansen’s Dairy food bundles. Return bracket to Hansen’s Dairy stores by closing time Wednesday, March 25, 2026.

Keep a copy of your bracket so you can check your point totals as the cows that win each round are announced!

Round 1: March 26; Round 2: March 30; Round 3: April 1; Round 4: April 2; WINNERS: Monday, April 6

SWEEPSTAKES RULES:

No cost to enter. Only one submission per person. Late submissions will not be counted. In the event of a tie, a random drawing between top scorers will determine the winner. Prizes will NOT be shipped; must be picked up in store. Winners agree to be photographed with Farmer Blake!

March Milk-It Bracket logo
Feast Mode Bundle of cheese curds, ice cream, milk, cheese curds, Wagyu steak, summer sausage and beef jerky.

1st place: Feast Mode Bundle

Includes gallon of milk, bag of cheese curds, half-gallon of ice cream, Wagyu-Holstein Ribeye or New York Strip steak, Wagyu-Holstein summer sausage, Wagyu-Holstein beef jerky. Value: $75

Dairy Deluxe Bundle of heavy cream, cheese curds, ice cream, butter and milk

2nd place: Dairy Deluxe Bundle

Includes gallon of milk, bag of cheese curds, quart of cream, pound of butter,  half-gallon of ice cream. Value: $32

Snack Pack Bundle of cheese curds, beef sticks and half pint of ice cream

3rd place: Snack Pack Bundle

Includes 3-pack of Wagyu-Holstein beef sticks, bag of cheese curds, half-pint of ice cream. Value: $15